Tracking & measurement
Tags, sub-IDs, stats APIs and split tests: how to know which page and which link actually earn.
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Split testing affiliate pages: measure revenue per variant, not clicks
In an affiliate split test, the winning variant is the one that earns more per visitor who saw it: signups and revenue per exposed visitor, not clicks and not revenue per click.
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Stripcash is throwing away your sub-IDs (and how to track anyway)
Stripcash, Stripchat’s affiliate program, sends direct links through the tracking domain go.whitetrafsa.com. In our tests in summer 2026, that redirect dropped the custom sub-IDs s1, s2 and s3: they never reached the Stripcash report.